When choosing promotional products, there are all kinds of things to consider, from the cost and item type to what people will find useful and keep around. One big thing that more and more businesses are considering, though, is whether their promotional products are eco-friendly or meet fair trade standards. You can think of them as “corporate gifts that give back”.
Promotional products are an effective way to get your brand out there – and literally in the hands of consumers.
These items can help you gain exposure, initiate conversations, and remind people what your company is all about. Promotional items can also show your customers that you care, since they can be given as gifts to thank customers, during the holiday season, or just because.
But there are so many options for promotional items. What will your target consumer like best? While no two audiences are exactly alike, you may want to start by looking at this list of the top five promotional items that people report liking the most, according to the PPAI.
Not only are they superbly crafted and repeatedly awarded international designer prizes: the writing instruments produced by the Swiss quality brand Prodir also fulfil the criteria demanded by the ecological and socially-responsible. They stand for a new generation of green products that no longer has anything in common with knitted jumpers and grey recycled paper. They represent the coming together of what belongs together: a high appeal factor for buyers and users in terms of design and quality, as well as comprehensive sustainability.